Business Studies Program

  • Business Studies Program

    Business Studies Program

The Business Studies Program offers a Bachelor of Arts in Business Studies, a Bachelor of Science in Business Studies with concentrations in Accounting, Finance, Financial Planning, Management, and Marketing, and a Minor in Business Studies.

Stockton University Business Studies graduates will be able to communicate effectively in a professional environment and demonstrate ethical reasoning when faced with moral dilemmas. They will be able to logically interpret, analyze, and summarize the results of detailed information by applying appropriate analytic, problem-solving, and decision making skills. Graduates will be also able to demonstrate a multi-faceted skill set in computer literacy through oral and written communication.

Program Coordinator:


Dr. Warren KleinsmithDr. Warren Kleinsmith
Associate Professor
Office: H-251
Phone: 609-626-3532
Email: Warren.Kleinsmith@stockton.edu  


Program Details and Concentrations

B.A. IN BUSINESS STUDIES
For those desiring a broader perspective and less specialization, the B.A. degree offers greater breadth in the liberal arts, while still providing the critical mass of business knowledge for entrepreneurs and entry level managers in business.

Track Coordinator: Warren Kleinsmith
Office: H-251 / Phone: 609-626-3532


B.S. IN BUSINESS STUDIES WITH CONCENTRATION IN ACCOUNTING
Designed to provide an expansive knowledge of accounting fundamentals, the Accounting concentration prepares the graduate for entry level accounting positions in public practice, industry, government, or not-for-profits. The concentration curriculum provides the prerequisites for graduates to take their CPA uniform examination.

Track Coordinator: Warren Kleinsmith
Office: H-251 / Phone: 609-626-3532

 

B.S. IN BUSINESS STUDIES WITH CONCENTRATION IN BUSINESS ANALYTICS
The Business Analytics track provides students with technology and quantitative skills needed for them to be able to translate big data into insight and information for effecient business decision making so that organizations can improve their business processes and gain tactical and strategic advantage.

Track Coordinator: Ellen Kraft
Office: G-126 / Phone: 609-626-3549


B.S. IN BUSINESS STUDIES WITH CONCENTRATION IN FINANCE
The Finance concentration prepares graduates for career opportunities in corporate finance, banking, financial planning, financial and investment analysis and real estate. Electives in the Finance concentration offer topics of current interest relevant in today’s economy to support a broad range of career choices.

Track Coordinator: Michael Busler
Office: G-119 / Phone: 609-652-6878


B.S. IN BUSINESS STUDIES WITH CONCENTRATION IN FINANCIAL PLANNING

Students in the Financial Planning concentration will have met the education requirements to take the Certified Financial planning exam to become a CFP. As such they will find positions available at a number of small and larger financial planning and wealth management companies. Graduates will be able to provide investment and retirement planning advice to a wide range of clients to help them reach their financial security goals.

Track Coordinator: Michael Busler
Office: G-119 / Phone: 609-662-6878


B.S. IN BUSINESS STUDIES WITH CONCENTRATION IN MANAGEMENT
Management concentration in Business Studies enables students to build broad skills and knowledge for successfully running a business. On top of general business knowledge and skills in marketing, finance, and accounting, this track instructs management theories and practice in strategic planning, organizational thinking, business professionalism, inter-personal communication, leadership, human resources, information systems, e-business, and problem solving / decision making, to prepare the graduate for a career in the dynamic world of business.

Track Coordinator: John Pearlstein
Office: C-111 / Phone: 609-626-6879


B.S. IN BUSINESS STUDIES WITH CONCENTRATION IN MARKETING
The Marketing function is vital to the long-term viability of any business organization. In a global society, marketing is the interface between customers at all levels and providers of goods and/or services. The Marketing track is designed to provide students with the necessary theoretical constructs and current applications of that theory. It prepares graduates for entry level positions in the profession and for graduate study.

Track Coordinator: Jennifer Barr
Office: G-117 / Phone: 609-652-4278


Business Studies Learning Goals

Graduates will be able to communicate effectively in a professional environment.

  • Oral communication: graduates will be able to deliver information in a persuasive, logical, and organized manner with a professional demeanor using appropriate supportive visual aids.
  • Written communication: graduates will know how to create informational, analytical, and technical documents which are organized, precise, and relevant.
  • Information literacy: graduates will be able to assess the nature, quality, extent, and appropriateness of various sources of information used in preparing oral and written projects. 

Graduates will be able to demonstrate ethical reasoning when faced with moral dilemmas in business situations.

  • Recognizing moral dilemmas: Graduates will be able to recognize ethical issues in business situations.
  • Identify appropriate stakeholders: Graduates will be able to identify the parties affected by the moral dilemma.
  • Identify alternative responses: Graduates will be able to identify and briefly describe at least two recognized theories of ethical decision making.
  • Apply ethics theory in a business setting: Graduates will be able to apply, with analysis, a selected recognized ethics theory to a life-like ethics dilemma found in a business setting.

Graduates will be able to logically interpret, analyze, and summarize the results of information examined, and will be able to apply appropriate analytic, problem-solving, and decision making skills in business situations.

Solving business problems: Graduates will be able to analyze real-world business situations and make informed decisions by:

  • Stating the problem: Graduates will be able to recognize and define a problem in a business setting.
  • Developing solutions: Graduates will be able to thoroughly research relevant data and challenge or agree with existing assumptions through rigorous examination of evidence in order to effectively develop, analyze and evaluate alternative solutions.
  • Making a decision: Graduates will be able to select and recommend a solution based on analysis of the known facts and conceptual understanding of relevant disciplines.
  • Evaluating outcomes: Graduates will be able to assess the performance outcomes of recommended solutions.
  • Graduates will successfully apply basic business principles and theories in a variety of organizational settings.
  • Graduates will acquire knowledge of current management and administrative practices and theory and be conversant in the language of business.
  • Graduates will embrace the importance of maintaining a professional attitude and understand appropriate standards of conduct in their chosen field.
  • Graduates will understand business transactions and how they are organized, recorded, and reported.
  • Graduates will understand the interrelationships among customers, products, and companies.
  • Graduates will understand how to manage the flow of funds within organizations.
  • Graduates will develop an international perspective in order to contribute to a global society and work in a culturally diverse business environment.
  • Graduates will be able to facilitate interaction with team members and contribute their expertise toward the creation and development of group projects. 
  • Graduates will be able to apply theories and skills of statistical data analysis and management science to support decision-making processes throughout an organization.

Graduates will be able to demonstrate a multi-faceted skill set in computer literacy through oral and written communication.

  • Graduates will be able to use an electronic spreadsheet application to organize and present data in generally acceptable business formats.
  • Graduates will be able to use word-processing to present typical business documents in generally acceptable business formats.
  • Graduates will have the ability to develop and deliver professional digital slide shows that are organized and relevant.
  • Graduates will be able to use an online database to research necessary information and develop rational solutions to business issues based on results.

Career Paths

Below are some examples of career paths awaiting Stockton Business graduates:

  • Auditing
  • Banking
  • Investment Banking
  • Market Research
  • Advertising
  • Business Strategic Planning
  • Controllership Functions
  • Corporate Finance
  • Credit Analysts
  • Entrepreneurship
  • Financial Analysts
  • Global Management
  • Government Auditing
  • Human Resource Management
  • Investor Relations
  • Public Accounting
  • Public Relations
  • Retail Marketing
  • Retail Management
  • Treasury Functions
  • Real Estate
  • Global Marketing
  • Financial Analysis
  • Credit Analysis
  • General Management
  • Teaching
  • Sales and Sales Management
  • E-commerce
  • Financial Planner
  • Financial Adviser
  • Supply Chain Management

Alumni Success